Built through experience. Expanded through opportunity.

Baja California Sur, Mexico

Los Cabos

The Coveted Group traces its roots to Los Cabos, on the southern tip of Baja California Sur. It was there that founder Derrick Grahn built the foundation of the organization, opening restaurants, producing events, and developing a deep working knowledge of the region's real estate, hospitality, and design landscape. The company's identity was formed in that environment: hands-on, design-driven, and built around real places rather than abstractions.

Los Cabos, Mexico

Flora Farms

From 2011 through 2025, The Coveted Group was deeply involved in the real estate at Flora Farms.

Beginning in 2011, The Coveted Group became deeply involved in the real estate at Flora Farms in Los Cabos, one of the region's most recognized lifestyle-driven second-home developments. That involvement continued through 2025 and shaped much of the organization's approach: an emphasis on place, craftsmanship, and long-term stewardship over quick transactions.

United States and Mexico

Broadening the Work

Experience across development, design, construction, investment, and sales steadily broadened the organization's operating capabilities. What began in one market grew into activity across both the United States and Mexico, spanning acquisition, construction, lending, investment, and development.

Vertical Integration

Controlling more phases of the real estate lifecycle, from capital to completion.

Over time the organization evolved toward controlling and coordinating more phases of the real estate lifecycle. Capital, acquisition, permitting, construction, supply, and sales each became disciplines in their own right, developed through direct operating experience rather than theory.

Specialized Companies, One Owner

Today, those disciplines operate as specialized companies under The Coveted Group. Each business holds its own market position and serves its own customers, while ownership, standards, and long-term direction remain with the parent company.

Scottsdale and Los Cabos

Two Headquarters, One Group

The Coveted Group operates from two headquarters: Scottsdale, Arizona in the United States and Los Cabos, Baja California Sur in Mexico. The dual presence reflects the organization's history and its continuing work on both sides of the border.